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Wood Flower Florists Conference & Retreat 2025

April 11-13, 2025

The WFFC&R 2024 will be hosted at the Cambria Hotel South Windsor - Manchester in South Windsor, Connecticut!

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The theme for 2025 is Expanding Your Vision: Breaking Boundaries with Wood Flowers

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Join us in connecting, inspiring and elevating the wood flower industry by coming together to establish industry standards, learning from others in wood flower floristry across the country, and gaining insights from like-minded creators and industry experts.

Conference Overview

Click the header of each column to advance to that secion.

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Venue

Cambria Hotel

Manchester South Windsor, CT

Hotel Features

Enjoy Classic New England charm and upscale style with wood flower florists! 

20 mins from Bradley Intl Airport (BDL)

On-Site
Indoor Heated Pool 

On-Site
Fitness Center

Dining Options
On-Site

Complimentary High Speed Wireless Internet

Check In Time
3:00pm ET

Check Out Time
11:00am

100% Smoke Free Hotel

Free
Parking

Business Center

Room Types

Details

RESERVATIONS

Reservations can be made by:

  • Using WFF Link

  • Calling (860) 325-8900

  • Mention: Wood Flower Florists Conference

BOOKING WINDOW

All reservations must be received by Monday March 10th, 2025 to receive the group room rate.

CANCELING

Free Cancellation until April 9, 2025 at 6 PM local hotel time. If you do not arrive and do not cancel your reservation by the cancellation deadline, your credit card will be charged one night's stay.

LOCATION

Located in Evergreen Walk, one of Connecticut’s premier lifestyle centers featuring a variety of shopping, dining and entertainment options right outside your door.

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Wood Flower Happy Hour
IRL

Thursday April 10. 2025 

5:00pm - 7:00pm ET

After you arrive in town and get settled, make your way down to join us for a delightful Happy Hour in real life on Thursday night from 5-7 pm! Dive into a spread of light appetizers and enjoy a refreshing drink as we kick off the weekend festivities. It's the perfect opportunity to unwind, connect with flower friends, and set the stage for a weekend celebrating the artistry and potential of wood flowers.

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Bringing a plus one? The more the merrier!

Be sure to register them separately for the event located right on site at the Cambria Hotel.

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Workshop Day

Friday April 11, 2025 - 8:00 am - 4:00pm ET

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Large Scale Installations

Embark on our immersive three-day journey with a special focus on Friday's Workshop Day—an opportunity to delve into the art  of large wood flower installations. Our hands-on sessions are finely tuned to guide you through the creation of stunning and everlasting installations for your brick and mortar space, commercial clients, rentals or event clients. We are seeking presenters who have implemented this successfully in their wood flower companies: Apply Here

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Meals Included

Your Friday registration includes complimentary breakfast and lunch, setting the stage for a day of inspiration and hands-on creativity. Indulge in a delicious breakfast spread to kickstart your morning, followed by a delectable lunch menu to refuel and recharge. We understand that the best conversations often happen over a shared meal, and we want to create a space where you can indulge in culinary delights while forging meaningful connections.

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Sponsorship Opportunities

Our Workshop day is the perfect opportunity to get introduced to new products and vendors in the wood flower floristry industry. We are actively seeking sponsorships for our 2025 event and would love to feature your product or service as a part of our event! 

 

Please contact sponsorship@woodflowerflorists.org for more information about being a sponsor.

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ALL Materials are INCLUDED

Imagine arriving to find everything you need at your fingertips—no searching, no stress. Our commitment to your creativity extends to providing a diligently organized selection of materials, ensuring you can fully immerse yourself in the art of wood flower art installations without any worry.

Conference Day

Saturday April 12, 2025 8:00am - 5:00pm ET

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Educational Sessions

Saturday's Conference Day is a tapestry of educational sessions designed to elevate your skills and expand your floral business expertise.

Immerse yourself in a day of enlightening discussions, thought-provoking panels, and practical knowledge. Our thoughtfully selected sessions cover a spectrum of topics to navigate the business landscape of the industry. If you'd like to be considered as a presenter, we invite you to submit a session proposal! Apply Here

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Meals Included

Your Saturday registration includes complimentary breakfast and lunch!

Kickstart your morning with a delightful breakfast spread, setting the tone for a day filled with educational sessions and inspirational moments. Refuel and recharge during lunch, savoring a delectable menu crafted to elevate your experience. We recognize that some of the most meaningful conversations unfold over shared meals. That's why we're dedicated to creating a space where you can not only indulge in culinary delights but also foster connections that enhance your educational journey.

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Spotlight Speaker

An integral part of our educational extravaganza, this session promises to be inspirational, highlighting the industry's nuances and sparking new perspectives. Our chosen speaker isn't just an expert; they're a friend in the business, offering relatable stories, practical insights, and maybe even a few laughs. Whether you're a seasoned professional or just starting your journey, the Spotlight Speaker Session is not to be missed! 

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Free Swag Bag

Picture yourself proudly carrying your Wood Flower Florist Swag Bag, a functional and stylish companion that goes beyond the event.  It will bring a knowing smile to your face as you recall the memories made at the conference—a tangible reminder of the passion and camaraderie that define the Wood Flower Florists community.  Use it to carry your notebook, business cards, and the stickers you swap with newfound wood flower friends.

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Retreat Day

Sunday April 13, 2025 8:00am - 12:00pm ET

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Intentional Time

Welcome to Retreat Day, a haven where we delve into the essence of personal growth, self-awareness, and the dispelling of limiting beliefs.

Immerse yourself in soul-nourishing sessions designed to ignite self-awareness, offering tools to break free from constraints that hinder your journey. Unleash your thoughts onto paper during dedicated journaling time, allowing the power of introspection to unfold. This is your moment of reflection, a space to recognize and discard limiting beliefs that may be holding you back.​

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Breakfast Included

Your Retreat Day begins with a complimentary breakfast! Envision yourself indulging in a delicious morning spread, connecting with fellow attendees, and fueling up for a day of self-reflection and personal growth. Join us for a nourishing breakfast that not only satisfies your taste buds but sets the stage for a day filled with insight and discovery.

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Tools to Take Home

These invaluable insights aren't confined to the retreat; they're tools to take home, empowering you beyond the conference. Join us on Sunday for a day of self-discovery, where you'll leave with a renewed sense of purpose and the tools to cultivate lasting growth in both your personal and professional life. 

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Branded Journal INCLUDED

The journal, adorned with our signature Wood Flower Florists logo, is more than a keepsake—it's a tool for introspection and growth. Its smooth pages are a canvas for your thoughts, reflections, and newfound insights. As you navigate through the retreat's transformative sessions, this journal becomes your trusted companion, capturing the essence of your personal journey.

Compact and simply designed, it's not just about the aesthetics; it's about providing you with a tangible reminder of the self-awareness and growth cultivated on Retreat Day.

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Partners

NEW OPTIONS THIS YEAR!

Bring your partner along to the 2025 WFFCR! Lovingly referred to as the Sola Bros, our partners enjoy their own activities during the day while we dive into workshops and sessions. In the evenings, they get to join in the fun, hang out, and meet your flower friends! It's the perfect way to share this amazing experience!

Partner Registration Options

Wood Flower Happy Hour IRL Guest

Your partner will join you at the welcome reception on Thursday evening! They get to kick off the weekend with a spread of light appetizers and enjoy a refreshing drink.

Partner Bundle

In addition to joining you for Happy Hour IRL, your partner is also invited to join us for breakfast on Friday, Saturday, and Sunday before heading off on their own adventure.

Early Bird Registration

NOW OPEN!

Save $100

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